A CD compilation called "So Frenchy So Chic!" will be released for the first time in Australia in February 2005. Featuring Keren Ann, Emilie Simon, Sebastien Tellier and many more, this 14-track compilation featuring is released by Filter Music/Shock Records in collaboration with the French Music Export Office in Sydney. It will be available for the French Film Festival (60,000 visitors).
A 20-second trailer presenting the commercial compilation will be broadcasted at the start of every French movie during this festival which will take place in 6 cities around Australia, from end of February to middle of March.
An advertising campaign (TV, billposting...) will also be organized around the project in February.